Term

Knowledge Graph

Google’s search results often display information sourced from the Knowledge Graph, a vast database containing billions of facts about people, places, and things. The Knowledge Graph enables Google to answer factual questions like "How tall is the Eiffel Tower?" or "Where were the 2016 Summer Olympics held?" I see the Knowledge Graph as a powerful tool that helps Google identify and present accurate, publicly known information that users find valuable. The goal of Google is to ensure that this factual content is easily accessible when it's most relevant to the searcher's intent.

Questions

What is the Knowledge Graph?

Google’s search results often display information sourced from the Knowledge Graph, a vast database containing billions of facts about people, places, and things. The Knowledge Graph enables Google to answer factual questions like "How tall is the Eiffel Tower?" or "Where were the 2016 Summer Olympics held?" I see the Knowledge Graph as a powerful tool that helps Google identify and present accurate, publicly known information that users find valuable. The goal of Google is to ensure that this factual content is easily accessible when it's most relevant to the searcher's intent.

Which are the policies ruling Google's Knowledge Graph?


As per google: "To help ensure knowledge graph and similar displays are a helpful experience for everyone, we have systems in place to prevent showing those that are in violation of  Google Search’s overall policies or these policies for Search features:

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Dangerous content

Deceptive practices

Harassing content

Hateful content

Manipulated media

Medical topics

Regulated goods

Sexually explicit content

Terrorist content

Violence & gore

Vulgar language & profanity