The Modern Playbook: How the "Growth Hacking" methodology has evolved into "Growth Hackers 2.0," moving beyond simple tactics to complex, AI-powered systems.
SessionGrowth Hacking and AI
Growth Hackers 2.0 - Growth has changed. So have the rules.
Remote work, globally distributed teams, international clients, and experimentation at a scale we’ve never seen before. While others questioned if it could work, we rebuilt, adapted, and pushed harder. This talk is about what it actually takes to run large teams across borders, move fast without chaos, increase your margins, and design experiments that drive real growth. We’re AI-powered and stronger than ever.
01 / The session
What this covered.
Growth has changed. The old rules of localized teams and manual "hacks" are over. In this session at Running Remote, Theo Moulos explores the Growth Hackers 2.0 era—where remote work and international distribution are no longer obstacles, but your greatest competitive advantages.
Drawing from his experience leading the world's premier growth community, Theo reveals how his team rebuilt their strategies to handle experimentation at an unprecedented scale. He’ll dive into the mechanics of running high-performing teams across time zones, showing you how to move fast, protect your margins, and stay AI-powered in a borderless market.
02 / Takeaways
What you’ll leave with.
Cross-Border Scaling: Strategies for managing large, globally distributed teams without losing speed or succumbing to "organizational chaos."
Operational Efficiency: How to increase margins by leveraging automation and remote-first workflows.
Modern Experimentation: Designing and running high-scale experiments in a remote environment to drive measurable ROI.
04 / Who it’s for
The room this is built for.
Founders & CEOs: Looking to scale their companies across borders while maintaining high performance.
Growth Leads & Marketers: Who want to understand how AI and remote infrastructure change the way we run experiments.
Operations Leaders: Interested in building "chaos-free" systems for distributed teams.
Innovators: Anyone looking to move from manual marketing to an automated, "Growth Engine" approach.
05 / Benefits
What changes after.
Status: Available until exhausted.
Register Here
Promo Code: growthhackers
If you are a part of our GrowthHackers Community: Register Here!
The Perk: For every successful sponsorship referral you provide, we offer a 5% introductory fee.
The Deck: [Download the Sponsorship Deck here] to share with your network.
How to Refer: Contact Theo directly or use the link below to submit a lead.
07 / The story
Why this session exists.
The talk stems from the real-world evolution of GrowthHackers.com under Theo’s leadership. After years of pioneering the growth hacking movement, the landscape shifted with the rise of remote work and AI. Instead of sticking to the old rules, Theo and his team rebuilt their entire growth engine proving that distributed teams can move faster and experiment more aggressively than traditional office-based teams.
It’s important to recognize that this wasn't a seamless overnight success. This talk isn't just a highlight reel; it’s a breakdown of the trial, error, and "lessons learned" during that transition. While the rules have changed, the pieces didn't all come together at once in this event shares with us how those fragmented challenges were eventually unified into the 2.0 framework we see today.
08 / Speakers
Who is in the room.
Theo Moulos
Growth Hacker & Lead Technical AI Instructor - CEO at GrowthRocks, Co-founder at AI The Academy
Theo has studied Psychology, Accounting, Computer Science and Management. As an ex-accountant and ex-CTO, he is equally good with numbers and technical issues.
With over 20 years of experience in digital and being one of the pioneers in growth hacking marketing internationally, he realized early on that his passion is teaching and passing on knowledge to future and current colleagues.
He introduces the concept of Growth Hacking and AI (not always combined) in his unique way by sharing examples he has implemented, the best techniques, and practical growth tips.
4x exited entrepreneur
GSO in Growthhackers.com
CEO GrowthRocks.com
Guest Lecturer in NYU – Executive MBA
Co-founder of GrowthHacking University
Co-Founder of AI Academy
Effie Chatzigiannopoulou Bersoux
Growth Marketer & AI Instructor - CEO at GrowthGirls, Co-founder at AI the Academy
Marketing consultant and strategist, working with multinational organisations and high-growth startups to design and implement AI initiatives that unlock efficiency, drive growth, and enable competitive advantage. She specialises in bridging the gap between innovation and business impact, particularly in the areas of marketing, operations, and strategic decision-making.
She is the founder of GrowthGirls, a London-based growth agency recognised by HubSpot as a top-tier consultancy for startups. In addition to advising AI-first startups on GTM strategy and product development, Effie serves on the boards of several tech ventures and is a frequent speaker on AI transformation, Marketing and women in tech.
She is an adjunct lecturer at NYU Stern Business School on the subject of Go-To-Market Strategy and AI for Business.
Effie is the co-founder of AI The Academy, the educational platform that develops and delivers AI training programs tailored for professionals and corporate teams. She has designed and led executive trainings for some of the world’s most recognised brands, helping leadership teams and departments across industries upskill in AI tools, prompt engineering, and applied AI strategy.
10 / Partners
Running RemoteJoin
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Free